Urban Food Chains

the links between diet and power

Distance and price

The further food travels, the more it should cost. Logically, yes, but the full story may not be quite so simple. With ingredients travelling literally half way round the world, it is no simple matter to differentiate one proposition from another. Take the example of 1925 loaf of bread, in the post just now. The starting point is 20-stone sack of flour, suppposedly costing 42 shillings and a halfpenny. There was, in those days, total silence from the millers concerning where their wheat came from, let alone what it might have cost. Since millers earn a living from making flour,  their reticence is understandable.

By creating an artificial starting point for the journey that would put a loaf of bread on the table, millers were able to influence the British public’s notion of what bread ought to cost. The 42 shilling sack was not a hard sell, it was a sustainable  price point for the day. However, the Linlithgow committee, to a man, refused to make any comment on the prices of wheat, wherever it might have come from. In one sense, wheat and bread pass through very different markets, yet the two are joined at the hip for some purposes, notably if supplies fail: no wheat, no flour, no bread. It is that simple,

All through the latter years of the nineteenth century. British ports were unloading grain from every corner of the known world. For most people, grain imports were a permanent fixture and this would somehow continue. The U-boat attacks which started in 1916 jolted Britain into protecting inbound shipments of any description. While not entirely successful, British corvettes scored a number of successful actions.

Four frameworks

The Linlithgow committee provided four business snapshots based on live data (1923 figures..) to illustrate how the sector operated. There may have been more evidence initially, there is no way of telling, but the ones they published cast some light on the baking sector. Only theWar Office refused to share any data.  The most detailed is based on figures from the National Association of Master Bakers’ and a number of local associations. The Industrial Co-operative group gave a terse rendering of the Co-op’s pricing structure, which differs in small but significant ways from retail rivals. Third is a glimpse of the War Office bakery, in Aldershot. It went to extraordinary lengths to say nothing.  For the time being, I cannot locate where Butler Brothers traded, but the firm operated a number of branches from a central bakery.

Get ready to work in farthings for a while, since this small, fiddly coin was the lowest common denominator of the day.

The Master Bakers give a fairly thorough view of the additional inputs needed to make a batch of bread from a sack of flour, bearing in mind that it consolidates data supplied by 26 local firms and 63 local associations.

National Association of Master Bakers

All the figures that follow are the additional costs for a batch of bread.. The dry ingredients added to the 20 stone sack of flour were valued at 161 farthings or 3s/4d and a farthing. Upstream expenses for converting the flour totalled 112d, that is 9s/4d, ignoring a stray halfpenny. Downstream expenses including distribution for the resultant bread was 11 shillings. Total cost to convert a sack of flour left change out of £2/4 shillings. Stables accounted for just over three shillings to the costs  of each batch, while depreciation on the capital for automotive vehicles was just a third of that.

Butler Bros.